Thursday, March 1, 2018



The purpose of MITI Day 2018 is to promote the role and function of MITI and agencies under MITI to customers and the public. MITI Day 2018 also aims to further strengthen the relationship between MITI and agencies with the public, and to highlight MITI and agencies’ functions that cover all aspects of everyday life. MITI Day 2018 remarkably creates a platform for networking and better image buiding amongst government agencies and public. 

MITI Day for this year is focusing on services sector with the concept of people-friendly and outcme-based. For the first time ever, the National Services Sector Summit 2018 is being held in conjunction with MITI Day.

Among the roles of MITI and agencies are:

i) to plan, draft an implement policies on industry development, international trade and investment 

ii) Promotes foreign and domestic investments

iii) Improves productivity and nation’s comptency in the manufacturing sector. 

Impacts of MITI Day 2018

i) Customers and communities will better recognise the functions and role of MITI and agencies

ii) Reducing the gap between government agencies and the people, in line with the government apporach of service-to-people (perkhidmatan kepada rakyat) ; and

iii) Raise public awareness on services sector of the country

MITI Day 2018 programme is divided into four (4) main concepts; Outreach Employment Opportunities, Entrepreneurship and Services Sector Development. 

The content of each concepts in brief are :

· Outreach

i) Pavilion MITI & Agensi;

ii) Automotive Exhibition by MAI;

iii) SafeCar@MITI by MAI;

iv) Catur Bistari by SME Bank dan JCorp.

· Employment oppotunities

i) Job Fairs & Open Interview Sessions by MIDA

ii) Resource Management in Automotive Sector by MAI.

· Entrepreneurship

i) Kapsul Usahawan & Saham by Bumiputera Entrepreneurship and SME MITI;

ii) Briefing on ‘Boost Application’ by Axiata.;

iii) Passage to International Business: #SrikandiGlobal by MATRADE;

iv) Enterprise Improvement Programme – “Lebih Cekap, Lebih Jimat” by MPC;

v) MIDF Tea Talk “Industrial Revolution – Aspiration and Reality” by MIDF. 

· Services Sector Development. 

i) Services & SME Exhibition 

ii) Pocket Talk on Creative Industries

iii) Services Sector Sumit opening Plenary Session with YB Minister



Disruptive technologies are revolutionizing industrial and services sectors across the globe. Emergence of new and advanced technologies has changed the landscape of industrial and services sector in the global network of production and trades. The digital revolution is not only transforming the way businesses are conducted, but also opening up many new opportunities smaller enterprises to engage in cross-border trade in many new markets. 

In March 2015, the Services Sector Blueprint 2015 – 2020 (SSB) was launched with the primary goal of unleashing the full potential and to move the industry up the value chain. Despite having just undergone two years, the rapid technology and ecosystem changes have necessitated a review. An enhanced policy for the services sector is immensely critical for the successful adaptation of its changing landscape in order to put back the right alignment of the SSB. A set of new and adaptive strategies need to be formulated to transform the services sector into a modern and high-valued sector. Although the sector continues on its growth projectile and has been dominating in its contributions to the Malaysian economy, it is imperative for policy makers, industry leaders, academia, NGOs and other stakeholders to fully understand the changing trends in order to prepare and anticipate future challenges in the sector. 

Given this background, MITI as the main coordinating ministry of the services sector, will be organising the National Services Sector Summit 2018 (NSSS 2018) on the 26th & 27th February 2018. The main objectives of the NSSS 2018 are to discuss the changing trends and opportunities, and to propose solutions to the challenges faced in the services sector. The NSSS 2018 is expected to also produce a set of outcomes for the services sector that are aligned with Malaysia’s Industry 4.0 (i4.0) agenda. The NSSS 2018 programme will consist of 3 main components: 
Keynote Address & Main Panel Discussion; 
Mini Session on Selected Sub-sector; 
MRO in Shipping & Rail Sub-Sectors; 
Digital Innovation & Global Business Services; and 
Creative Industries, Broadcasting, Animation & Gaming. 
Services Sector Booth Exhibition and Job Fair. 

Creative Industry Facts and Figures

· The digital creative sector is significant: with an industry growing at 6.82% CAGR over the last four years reaching a total revenue of RM7.6 billion in 2016. Exports crossed a major threshold in that same time, recording RM 1.17 billion in total export sales. 

· This industry also providing employment to over 10,600 professionals with coverage over the key sectors of animation, games, VFX & new media and platforms.


· The 21st century history of modern 3D computer generated animation in Malaysia effectively began in 2004 with Saladin, a project uniting private business, government facilitation and international co-production. The ensuing international critical and commercial success of this project in and of itself is remarkable, but something more fundamental occurred. An industry around creative pursuits powered by technology was born.

· Since the dawn of the Saladin project back in 2004, Malaysia has always sought to nurture the seeds to what was hoped to be a source of economic growth for the nation. This ambition has materialized in the most interesting way possible, giving hope and ambition to hundreds of entrepreneurs and thousands of artists, designers, technologists and creative professionals to make a career in the creative industries.

· Zooming into the animation sector alone, revenue growth reached RM 187.7 million or an 11.2% growth (from 2014 to 2016). 

· Major Malaysia animation IP among others are Upin & Ipin, Boboiboy, Ejen Ali, Chuck Chicken, Didi and Friends, Originimals and many more. These IP are not just translated or adapted for our audience, but built with the sensibilities of the creative people who made them: family friendly in their approach; imbued with a sense of moral values of friendship, family and perseverance; and for oft-bashful Malaysians, a keen sense of pride.

· Our goal has been to establish Malaysia as a regional Creative Hub, where we both nurture the talent and industry to serve regional and global needs. Opportunities are abound including from countries such as France, Europe, UK, and in key Asian markets that are already working with the talent and businesses in Malaysia.


· In 2014, Malaysia made a crucial decision to fully realise the potential of the game industry. Even back then Southeast Asia represented the fastest growing game market in the world at USD1.09 billion, growing at 28.8% and projected to double in three years. 

· In 2017, Malaysia has seen:

a. A huge jump in exports for game companies based in Malaysia, with over 2.9x (that’s 294% growth) in exports and near doubling of revenue reaching RM464 million in 2016.

b. Recognising that the Malaysian game industry is significant with latest market research showing year-on-year growth rates of +16.3%.

c. And realizing that there are 14.0 million gamers, 7.8 million of which are paying customers. One out of every two Malaysians are gamers, consuming quality digital products and digital games.

d. The strength of Malaysian based studios that have played their part in developing and contributing key assets, art and designs for the best AAA games such as Final Fantasy XV, Street Fighter V and Unchartered 4, as well as the surge of companies that are now developing critically acclaimed IP here in Malaysia.

· Proudly made in Malaysia games among others are Crab Wars, Steam Puff, King’s League Odyssey, Tiny Guardians and Li-Ning Jump Smash 15.

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